Lafayette Media Group

Digital Campaign Manager – Lafayette Media Group (Posted 6/30/26)

Full-Time | Lafayette, IN

The Digital Campaign Manager is the control center for all digital advertising execution at Lafayette Media Group. This role ensures that every PPC, Targeted Display, and Social Media campaign moves through a clear, disciplined process, from order intake to execution, optimization, and performance storytelling.

This is not a “build ads all day” role. It’s an ownership role. The right person loves clarity, thrives on coordination, and takes pride in making complex systems feel calm, organized,
and predictable.

What You’ll Own (Not Just Support)
1. Single Intake & Quality Control
-Serve as the single point of intake for all digital advertising orders
-Review every order for completeness, clarity, and alignment with goals
-Ensure budgets, timelines, assets, and expectations are clearly defined before execution
-Push back (politely and confidently) when something isn’t ready
-You prevent problems instead of cleaning them up later.
2. Assignment & Coordination
-Assign approved orders to the appropriate specialists:
-PPC
-Targeted Display
-Social Media
-Act as the central hub between sales, managers, and specialists
-Field questions, changes, and follow-ups so specialists can stay focused on execution
-Specialists execute. You orchestrate.
3. Campaign Oversight & Optimization
-Monitor live campaigns to ensure they launch on time and perform as expected
-Collaborate with specialists on optimizations and adjustments
-Step in directly when needed to improve performance or resolve issues
-Maintain confidence and control even when multiple campaigns are moving at once
-You’re not panicked by moving parts – you organize them.
4. Reporting & Performance Storytelling
-Translate campaign data into clear, understandable insights
-Support managers and sales teams with performance context and talking points
-Help turn numbers into stories that explain what worked, what didn’t, and what’s next
-You make data useful, not intimidating.
This role is ideal for someone who:
-Naturally thinks in systems and processes
-Is calm, organized, and unflappable when things get busy
-Enjoys being the connector between people and teams
-Is comfortable saying “not yet” or “we need more info first”
-Takes pride in being dependable and trusted
-Prefers ownership over spotlight
-Likes things done right, not just fast
-If you secretly enjoy checklists, workflows, and clean handoffs… this role will feel like home.
What This Role Is Not
-Not a high-volume ad builder role
-Not a reactive support position
-Not a sales role
-Not a place for chaos, freelancing, or “winging it”
This role brings order, clarity, and consistency to digital advertising execution.
Experience That Helps (But Isn’t Everything)
-Experience with PPC, display, or paid social advertising
-Comfort working with performance data and dashboards
-Experience coordinating between sales and technical teams
-Agency, or digital advertising background is a plus
We care more about how you think and work than where you’ve worked.

Required Skills
How Success Is Measured
-Orders are complete before execution
-Campaigns launch on time
-Specialists stay focused and productive
-Sales teams feel supported, not confused
-Managers trust the process
-Clients get clear performance stories
When this role is done well, everything feels smoother, even when volume increases.
Final Reality Check
If you love:
Indiana Broadcasters Association
P.O. Box 902, Carmel, IN 46082
-Creating order from chaos
-Being the steady hand others rely on
-Owning outcomes instead of tasks
You’ll thrive here. If you prefer constant adrenaline, loose structure, or skipping steps… this role will feel frustrating.

Benefits include:
401(k)
Dental insurance
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance
Monday–Friday schedule (8:00 AM – 5:00 PM)

We are a local team focused on helping local businesses grow stronger.
Our work connects strategy, execution, and results—and we take pride in being a partner our clients trust.

To apply, email your resume to:
ldibble@lafayettemediagroup.com

Lafayette Media Group is an Equal Opportunity Employer.

 

 

Media Advisor – Lafayette Media Group (Posted 6/15/26)

Full-Time | Lafayette, IN

Lafayette Media Group is a marketing and advertising company built around one core idea: local businesses deserve real growth—not just advertising.

We partner with small and mid-sized businesses to connect strategy, digital tools, and data into measurable outcomes. Our work isn’t about selling ads. It’s about helping businesses get chosen more often.

We are looking for a driven, relationship-focused Media Advisor who wants to be in the market, working with business owners, building strategy, and directly impacting growth.

This is not a sit-behind-a-desk role.
This is a build-something-that-matters role.

What You’ll Do

You’ll work directly with local businesses to understand how they grow—and then build marketing strategies that help them do it better.

Your work will include solutions like:

  • Search marketing
  • Targeted display
  • Paid social
  • Video
  • Audio

But tools are not the focus.

Your responsibility is helping clients connect those tools to outcomes like:

  • Website traffic
  • Phone calls
  • Store visits
  • Brand awareness
  • Revenue growth

Success in this role means your clients see—and believe in—the results you help create.

What You’ll Own

Business Development & Growth

  • Build relationships with local business owners and decision-makers
  • Identify growth opportunities and create strategic marketing plans
  • Consistently develop new business while growing existing accounts

Strategy & Execution

  • Design customized marketing solutions that go beyond “packages”
  • Position ideas in a way clients understand and trust
  • Ensure campaigns align with real business goals—not just activity

Client Relationships

  • Become a trusted marketing partner, not just a vendor
  • Communicate performance and optimize over time
  • Help clients make smarter decisions with their marketing investment

What Makes This Role Different

You are not here to:

  • Push pre-built products
  • Take orders
  • Sell one-off campaigns

You are here to:

  • Think strategically
  • Build long-term relationships
  • Help businesses grow in a measurable way

The Type of Person Who Thrives Here

  • Naturally competitive, but relationship-driven
  • Comfortable being out in the community, meeting new people
  • Curious about how businesses work and grow
  • Coachable and motivated to improve
  • Organized, accountable, and self-directed
  • Energized by building something—not maintaining it

Sales experience helps.
Drive, discipline, and mindset matter more.

Compensation & Benefits

  • Guaranteed base salary + commissions + bonuses
  • Strong earning potential tied to performance

Benefits include:

  • Health insurance
  • 401(k) retirement plan
  • Paid time off
  • Monday–Friday schedule (8:00 AM – 5:00 PM)
  • Ongoing professional development

About Lafayette Media Group

We are a local team focused on helping local businesses grow stronger.
Our work connects strategy, execution, and results—and we take pride in being a partner our clients trust.

Apply

To apply, email your resume to:
ldibble@lafayettemediagroup.com

Lafayette Media Group is an Equal Opportunity Employer.